• The 2016 Digital Commerce Survey

    Online Shopping Habits

    The digital commerce landscape is quickly evolving and there are now many variables that impact the online shopping experience.


    We set out to better understand consumer habits, preferences, and sentiment as it relates to online shopping experiences and emerging digital commerce trends.
     

    Download the report and gain insight on what's driving eCommerce in 2016.

  • Stats & Figures

    In order to get a better understanding of how consumers feel and interact with various devices, channels and features, we conducted a study of over 1,000 U.S. consumers.

    62%

    rely on smartphones to assist with in-person shopping. 

    1 in 5

    rate their mobile shopping experiences as highly unpleasant.

    45%

    would use mobile beacon-enabled shopping apps